You’re a changemaker.
You’re a development practitioner. A social entrepreneur. A nonprofit fundraiser. A marketing manager. A communications director. A humanitarian. An educator. A corporate social responsibility manager.
You see the possibilities in the world around you, the opportunities to make things better. You ditched the rose-colored glasses long ago, but you’re still passionate about the work you do.
Maybe you’re part of a robust communications team. Maybe communications is just one of many (MANY) hats you wear every day. You need someone to lend a hand and take some of the burden off, or a strategic partner in designing something larger.
You can breathe a sigh of relief.
Hi, I’m Jennifer. I’m a recovering aid worker. Chronic overpacker. Gregarious introvert. American expat. Storyteller. Graphic Designer + Writer.
I get the development world and nonprofits.
It’s what I studied, lived, breathed (and barely slept) for the better part of two decades. I understand the closely monitored budgets, the wearing-too-many-hats, the long days, all kept afloat by the passion for the work.
My work took me to places like Liberia, Sudan, DRC, Cote D’Ivoire, Peru, East Timor, Indonesia, Guatemala, Venezuela, Bonsia – all over. I tried on what seemed like all the hats – managing projects from DC, leading proposal development processes, leading a team of senior program staff in a country office, consulting on program design and development, and more. During this time I saw, again and again, the need to tell better stories about our work.
I believe that good design and writing are essential to good development.
I used the opportunity of moving to South Africa in 2009 to shift my focus to working FOR the organizations I used to work IN. Taking that step back gave me a lot of perspective on the industry and the bigger challenges many organizations face. What I saw frustrated me.
- Amazing work is going unrecognized and unfunded because organizations don’t tell their stories with enough style and substance.
- Groundbreaking research and learning is being left in a pile of unread Word documents on a policymaker’s desk.
- Mistakes are being repeated over and over because our peers weren’t able to easily LEARN from our experience.
- Money is being left on the table with donors who can’t see the how their support can make transformative change.
- Organizations are closing their doors because they can’t articulate their WHY.
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